电子商务发展介绍
外文文献原稿
原 稿
The introduction of the electronic commerce
With the rapid development of Internet, websites surging forward are after frying the foot \" concept \practical one of the more distinct characteristics \": It is most websites that are all attempting to do the true \" e-commerce \". What is \" e-commerce \" so? The so-called e-commerce (Electronic Commerce ) utilizes technology of the computer, network technology and long-range communication technology, realize the electrification , digitization and networked in the course of the whole commercial affair (buys and sells ). People are no longer face-to-face , look at the true goods , depend on the paper medium document (including the cash ) to carry on the business transaction. But provide and deliver system and fund convenient to be safe and settle account and do a deal systematically through a feast for the eyes goods information on net , perfect logistics through the network (buy and sell).In fact, the course of the whole trade can be divided into three stages:
The first stage is information interchange stage: To trade company, in order to release information stage this stage. Mainly choose one's own outstanding goods ,
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organize one's own goods information meticulously, set up one's own webpage, then join in famous websites with greater reputation , with stronger influence power , of higher clicking rate, let as many as possible people understand you know you. To buyer, this stage is the stage going to look for the goods and goods information on the net. It is mainly according to the needs of one's own one, surf the Net and look for the information and goods that oneself needs, and the trade company choosing the service with a high reputation to be well cheap.
The second stage signs the contract stage of the goods: As B2B (trade company vs. trade company ), this stage is exchange course of signing the contract , finishing the essential trade and business note. The ones that should pay attention to are: Complicated problems , such as accuracy , dependability , can't be alteredding of the data ,etc.. As B2C (trade company vs. personal customer ), this stage finishes doing shopping the order form of the course signs course, the customer should refer goods , one's own contacting information , way , payment method to deliver goods which you choose to the trade company after in the network good sign well, the trade company should send mails or the telephone and verify above-mentioned contents after receiving the order form .
The third stage carries on goods handing over , fund settlement stage according to the contract: This stage is stage when trade of the whole goods is very key, not merely involve the putting in place correctly and safely on the net of fund, involve the accuracy that the goods provide and deliver , put in place on time too at the same time . There is banking , provide and deliver systematic involvement at this stage,
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technically, in law, such respects as the standard is first-class have higher requests. The succeeding or not for a stage just here of online trade.
The characteristics of development
Wider environment: People are not restricted by time , is not restricted by space , a great deal of restrictions not doing shopping by the tradition , can conclude the business on the net whenever and wherever possible .
Wider market: This world will become very small on the net, a trade company can face global consumers , and a consumer can do shopping in any global trade company .
Faster circulation and cheap price: E-commerce has reduce the intermediate link of circulation of commodities, has saved a large amount of expenses, thus reduced the cost of the circulation of commodities and trade greatly .
Accord with the demands for times even more: People pursue the fashion , stress the individual character more and more nowadays, pay attention to the environment that does shopping, the online shopping, the shopping course that best reflects individualization.
电子商务发展介绍
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译 文
随着因特网的迅速发展，风起云涌的网站在炒足了“概念”之后，都纷纷转向了“务实”，而“务实”比较鲜明的特点之一：是绝大多数的网站都在试图做实实在在的“电子商务”。那么“电子商务”是什么呢？所谓电子商务(Electronic Commerce)是利用计算机技术、网络技术和远程通信技术，实现整个商务(买卖)过程中的电子化、数字化和网络化。人们不再是面对面的、看着实实在在的货物、靠纸介质单据(包括现金)进行买卖交易。而是通过网络，通过网上琳琅满目的商品信息、完善的物流配送系统和方便安全的资金结算系统进行交易(买卖)。事实上，整个交易的过程可以分为三个阶段：
第一个阶段是信息交流阶段：对于商家来说，此阶段为发布信息阶段。主要是选择自己的优秀商品，精心组织自己的商品信息，建立自己的网页，然后加入名气较大、影响力较强、点击率较高的著名网站中，让尽可能多的人们了解你认识你。对于买方来说，此阶段是去网上寻找商品以及商品信息的阶段。主要是根据自己的需要，上网查找自己所需的信息和商品，并选择信誉好服务好价格低廉的商家。
第二阶段是签定商品合同阶段：作为B2B（商家对商家）来说，这一阶段是签定合同、完成必需的商贸票据的交换过程。要注意的是：数据的准确性、可靠性、不可更改性等复杂的问题。作为B2C（商家对个人客户）来说，这一阶段是完成购物过程的定单签定过程，顾客要将你选好的商品、自己的联系信息、送货的方式、付款的方法等在网上签好后提交给商家，商家在收到定单后应发来邮件或电话核实上述内容。
第三阶段是按照合同进行商品交接、资金结算阶段：这一阶段是整个商品交易很关键的阶段，不仅要涉及到资金在网上的正确、安全到位，同时也要涉及到商品配送的准确、按时到位。
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在这个阶段有银行业、配送系统的介入，在技术上、法律上、标准上等等方面有更高的要求。网上交易的成功与否就在这个阶段。
发展特点
更广阔的环境：人们不受时间的限制，不受空间的限制，不受传统购物的诸多限制，可以随时随地在网上交易。
更广阔的市场：在网上这个世界将会变得很小，一个商家可以面对全球的消费者，而一个消费者可以在全球的任何一家商家购物。
更快速的流通和低廉的价格：电子商务减少了商品流通的中间环节，节省了大量的开支，从而也大大降低了商品流通和交易的成本。
更符合时代的要求：如今人们越来越追求时尚、讲究个性，注重购物的环境，网上购物，更能体现个性化的购物过程。
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